Partnership explores how the car serves as both creative studio and ultimate listening room
Volvo Car USA has partnered with award-winning singer songwriter EJAE to explore the car as a creative studio through “Time After Time”, an original pop track born from EJAE’s creative relationship with music on the road.
The collaboration was inspired by a real moment in EJAE’s creative life: she first captured the melody for one of her most celebrated songs as a simple voice note recorded in a car. Like many songwriters and recording artists at the top of their craft, she relies on the crucial “car test” to check how her music translates outside of the recording studio – making sure fans hear it the way she intended.
“The car is where I really connect with my music as a listener, not just an artist,” said EJAE. “I’ll sit there for hours, playing a track on repeat, and you hear it all – every layer, every emotion. It’s an honest test of whether the song really works. When Volvo Cars approached me, it wasn’t about writing a song for a car – it was about honoring a place that’s already central to my creative process.”
Inside the Volvo XC60, a cabin engineered for a sense of calm becomes the ideal listening room. Featuring 15 high-fidelity speakers, the available Bowers & Wilkins premium sound system offers four distinct listening modes – from studio-flat accuracy to the exact acoustics of the Gothenburg Concert Hall – surrounding passengers with a pristine sound that’s spacious and true to life, just as the artist intended.
“Time After Time” aligns with elements of the XC60 itself; its iconic turn signal sound is subtly woven into the track, reinforcing how creativity emerges from everyday moments and that inspiration for music is everywhere.
“EJAE understands something we’ve always believed – that the best ideas often happen in motion,” said Janique Helson, Head of Brand Marketing, Content & Creative Services at Volvo Car USA. “She's an artist who keeps refining until every detail feels right, and that relentless pursuit of getting it right is something we recognize in ourselves. We are proud to partner with her.”
“Time After Time” is available on all major streaming platforms starting today; visit here to listen.
For more information on the Volvo XC60 and other offerings from Volvo Cars, please visit volvocars.com/us/.
Read more on Volvo Cars Press & Media site
Contact:
Amanda Ignatius
Brand & Consumer Communications
[email protected]
About EJAE
EJAE (born Eun Jae Kim) is an Award-winning recording artist & songwriter known for her distinctive sound and global creative vision.
As a songwriter and vocalist, EJAE has contributed to chart-topping releases and numerous multi-platinum singles. She has written for and vocal-directed world-renowned K-pop acts, bridging Seoul and the U.S. with music that resonates worldwide.
A graduate of the prestigious Clive Davis Institute at NYU Tisch School of the Arts, EJAE draws inspiration from her multi-cultural upbringing, having been raised in both Seoul and the United States. Her unique ability to create melodies and concepts that resonate across global markets without losing authenticity has made her a go-to name in music.
About Volvo Car USA
Headquartered in Mahwah, New Jersey, Volvo Car USA LLC (VCUSA) (www.volvocars.com/us) is a subsidiary of Volvo Car Group of Gothenburg, Sweden (Nasdaq Stockholm VOLCAR B), providing sales, marketing, parts, service, technology, and training support to Volvo automobile retailers in the United States since the 1950s. Operations also include a manufacturing campus in Ridgeville, SC that underlines the company’s long-term commitment to the United States as a key market. In addition, VCUSA maintains offices in California and parts distribution and training centers across the country. More information is available on the Volvo Car USA media website: https://www.volvocars.com/us/media/
About Volvo Car Group
Volvo Cars was founded in 1927. Today, it is one of the most well-known and respected car brands in the world with sales to customers in more than 100 countries. Volvo Cars is listed on the Nasdaq Stockholm exchange, where it is traded under the ticker “VOLCAR B”.
"For life. To provide freedom to move in a personal, sustainable and safe way." This purpose is reflected in Volvo Cars' ambition to become a fully electric car maker and in its commitment to an ongoing reduction of its carbon footprint, with the ambition to achieve net-zero greenhouse gas emissions by 2040.
In 2025, Volvo Cars sold over 710 thousand cars, with an electrified share of 46%. Volvo Cars on average employed 42,600 full-time employees. Volvo Cars' head office, product development, marketing and administration functions are mainly located in Gothenburg, Sweden. Volvo Cars' production plants are located in Gothenburg, Ghent (Belgium), South Carolina (US), Chengdu, Daqing and Taizhou (China). The company also has R&D and design centres in Gothenburg and Shanghai (China).