RICHMOND HILL, ON (January 15, 2026) – Volvo Cars Canada returns to the Montreal International Auto Show (MIAS), showcasing its latest lineup of premium vehicles and marking the Canadian auto show debut of the Volvo EX30 Cross Country, the brand’s most compact SUV designed for added versatility and confidence.
Making its first appearance at a Canadian auto show, the Volvo EX30 Cross Country builds on the success of Volvo’s compact electric SUV, offering customers a new way to experience electric driving with enhanced capability. Designed for those who want big adventure from a small electric SUV, the EX30 Cross Country reflects Volvo’s commitment to thoughtful Scandinavian design, everyday usability, and advanced safety.
The EX30 Cross Country features a range of bespoke design elements that enhance both character and capability, including a raised chassis, front and rear skid plates and distinctive black exterior graphics. Compact in size but bigger in impact, the EX30 Cross Country pairs Scandinavian minimalism with rugged confidence, while delivering the advanced safety technologies found across the Volvo lineup.
Quebec continues to be an important market for Volvo Cars Canada, particularly as the brand advances its electrification strategy. The Montreal Auto Show provides a key opportunity to support the commercial launch of the EX30 Cross Country in Canada, with the vehicle now available at local Volvo retailers.
“Quebec is a key market for us as we continue to expand our electrified portfolio,” said Matt Girgis, Managing Director, Volvo Cars Canada. “The EX30 Cross Country brings together the design, safety and versatility our customers expect from Volvo, in a compact electric SUV well suited to a wide range of lifestyles. It matches the urban practicality and true off-road confidence that Quebecers are looking for”.
The Montreal International Auto Show will take place at the Palais des congrès de Montréal, opening to the public from January 16 to 25, 2026. Show attendees can experience the Volvo display throughout the event, where the EX30 Cross Country will be showcased alongside a selection of Volvo’s electrified and mild hybrid vehicles, including: EX30, EX40, XC40, XC60, XC90 and Volvo’s Safety Cage Display. The EX30 and EX40 will also be available to test drive.
The EX30 Cross Country has a starting price of $59,800 with Volvo Car Canada’s One Price Promise and is available now to configure and place deposits online. For more information, visit volvocars.ca.
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Contact:
Jennifer Okoeguale
Media Relations
Volvo Car Canada Ltd
+1 647-881-6878
[email protected]
About Volvo Car Canada Ltd.
Volvo Car Canada Ltd. is a subsidiary of Volvo Car Group of Gothenburg, Sweden. VCCL provides marketing, sales, parts, service, technology, and training support to the 37 Volvo automobile retailers across Canada. For more information, please refer to the Volvo Cars Canada media website at: www.volvocars.com/en-ca/media/
Volvo Cars in 2024
For the full year 2024, Volvo Car Group recorded a record-breaking core operating profit of SEK 27 billion. Revenue in 2024 amounted to an all-time high of SEK 400.2 billion, while global sales reached a record 763,389 cars.
About Volvo Car Group
Volvo Cars was founded in 1927. Today, it is one of the most well-known and respected car brands in the world with sales to customers in more than 100 countries. Volvo Cars is listed on the Nasdaq Stockholm exchange, where it is traded under the ticker “VOLCAR B”.
"For life. To give people the freedom to move in a personal, sustainable and safe way." This purpose is reflected in Volvo Cars' ambition to become a fully electric car maker and in its commitment to an ongoing reduction of its carbon footprint, with the ambition to achieve net-zero greenhouse gas emissions by 2040.
As of December 2024, Volvo Cars employed approximately 42,600 full-time employees. Volvo Cars' head office, product development, marketing and administration functions are mainly located in Gothenburg, Sweden. Volvo Cars' production plants are located in Gothenburg, Ghent (Belgium), South Carolina (US), Chengdu, Daqing and Taizhou (China). The company also has R&D and design centres in Gothenburg and Shanghai (China).
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